
TODD
Marketing Director

Meet Our Director
Licensed clinical psychologist and business woman Annette Conway is a warm and intelligent woman whose passion is home-based interventions. She is the owner of Help Therapy, which is a recognized provider of mental health services throughout San Diego County since 1993. Dr. Conway has a special interest in assessing and treating older adults, and believes expanding treatment to home visits removes two barriers that prevent individuals from seeking and obtaining psychological help—accessibility and the fear of being stigmatized.
In her private practice, Dr. Conway practice treats a broad spectrum of difficulties using cognitive-behavioral techniques. Most recently, Dr. Conway has studied Mindfulness Based Stress Reduction and Positive Psychology, and believes its benefits are far-reaching in de-stigmatizing mental health treatment, and in helping people of all ages, children to older adults, manage their everyday stress.
Dr. Conway was born and raised in San Diego, earned her B.A. from San Diego State University (Go Aztecs!), and her doctorate from United States International University. She served as the 2017 President of the San Diego Psychological Association, and joined her esteemed colleagues as a 2019 SDPA Fellow. Dr. Conway currently serves as the President of the San Diego County Council on Aging, and is the Chair of the American Psychological Association, Public Education Committee.

Dr. Annette Conway
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ALICIA
VA Patient Coordinator
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JEN
Director of Operations

GINA
Patient Coordinator

DARAH
Patient Coordinator

Our Providers
Dr. Shoshana Aal, PsyD
I provide an empathetic, caring and insightful experience to help you feel safe to explore your world and gain the resilience you need so you can focus on what’s really important to you. My work is non-judgemental and helps you cultivate a peaceful mind. A mind that is at peace is a mind open to […]
Ji Eun Midlam, LCSW
Ji Eun has 20 years of clinical practice in mental health services. She is currently working a Clinical Supervisor at a University Hospital. She has completed training and obtained a Master's in Social Work and a Master's in Public Administration. She is a Certified Health Coach and credentialed through National Society of Health Coaches specializing in motivational interviewing. Additionally, she provides career counseling for college students and professionals as well as marital counseling especially during a divorce and separation.
Loralisa Rocca, LCSW
I have enjoyed working in the field of elder care since 1999. My primary focus is providing supportive counseling to older adults and family caregivers. I believe in providing a warm, supportive and thought-provoking environment where you can feel safe to explore your feelings and concerns. As a counselor, my approach is collaborative – we […]
Mary Ann Fornes, LMFT
Mary Ann takes a holistic approach in working with her clients. She takes into account the whole individual, their history, environment, social circle and other influences that affect the clients' mental wellness. I specialize in helping individuals heal from trauma so they can live authentic lives, able to manage challenges, and build healthy relationships.
Jim Goethel, MA, LMFT
Jim Goethel, M.A., LMFT, has 17 years experience treating individuals, families and groups of all ages struggling with depression, anxiety, trauma, anger, loss, addiction and psychosis. Working extensively with youth and adults involved in the justice system to help them understand the connection between decision making, outcomes and consequences to change destructive patterns, as well […]
Dr. Darena Bailey, PhD
If you are struggling with stress, anxiety, depression, addictions or self esteem issues and you are looking for a psychotherapist that accepts MEDICARE, you have come to the right place. In my 15 years of Clinical Psychology I have developed a powerful process called “subconscious reprogramming.” It is based on the principle that your symptoms […]










